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NHL Approved: Order The Beer Twig for the 2026 Season!

Posted on 07/18/25 by The Beer Twig

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We’re excited to share that The Beer Twig, the hockey stick-shaped drinking vessel that made a high-impact debut at the 2025 NHL Winter Classic, is now approved as an NHL licensee for F&B Concessions for the 2026 season.

From the 3,200+ units sold at Wrigley Field on one night to glowing fan feedback, The Beer Twig has proven to be more than a drinkware product. It’s a licensed fan experience that drives sales, branding, and repeat engagement.

  • NHL licensing approved, full-color customizable graphics
  • Perfect for team logos, sponsors, and venue branding
  • Proven success at Winter Classic

Hockey Twig LLC Partners with MacLean-Fogg for U.S. Based Manufacturing!

Posted on 07/09/25 by The Beer Twig

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We’re proud to announce a new chapter in our journey: Hockey Twig LLC has officially partnered with MacLean-Fogg, a trusted leader in American manufacturing, to help bring our patented drinkware to life at scale.

MacLean-Fogg is a family-run company with a legacy of innovation and precision. Since 1925, they’ve built a reputation as one of the most respected manufacturers in North America, delivering world-class products to the automotive, power utility, and consumer markets. With over 30 facilities across the globe and a commitment to excellence, MacLean-Fogg brings nearly a century of experience to the table, and now, to your favorite drinkware.

This partnership marks a major milestone for our Connecticut-based, Minority-owned business as we scale our operations with a U.S.-based production partner. By teaming up with MacLean-Fogg, we’re ensuring:

  • Improved lead times and supply chain reliability
  • Higher production capacity for large-scale events and stadiums
  • Premium quality with American-made integrity

From the stadium to your hands, this partnership helps us continue delivering unique, high-quality drinking experiences while you're sipping from our newly licensed Beer Twig, officially approved by the NHL.

We’re thrilled for what’s ahead and grateful for your continued support as we raise the bar (and the twig!) for fans everywhere.

Cheers,
The Beer Twig
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